Key Statistics
- Over 1.5 million page impressions per month
- Over 190,000 visits per month
- Over 53,000 unique visitors per month
- Average of 9 page views per visit with an average stay of more than 9 minutes per visit
- Multiple Hitwise award winner for traffic in the "athletics sector"
- Accessed in 137 countries, though very large UK focussed
Statistics provided by Google Analytics in August 2010. Further breakdowns are available on request.
Triathlon Demographics
Few sports can match triathlon’s impressive demographic. Extremely focused and driven to succeed, these affluent professionals typically aged between 25-50 not only embrace new technologies but also have the purchasing power to obtain them.
With an average household income of over £75,000 they are continually searching for products they believe will give them an edge and that will add to their distinct image as a triathlete.